For the first time ever, Apple Music and CMT have come together to exclusively debut a music video, with breakout Country singer/songwriter Jaden Michaels’ music video for her debut single “Behave.” Since its release, “Behave” has been heavily supported across Apple Music with features on some of the services most influential country playlists including A-List Country and Country Caffeine. The song has amassed nearly 2 million streams to date and continues to rank on numerous “Best of the Week” and “Ones To Watch” lists.
Written by Michaels, Steve Mostyn, and Alex Niceforo, “Behave” showcases Michaels’ polished vocals and storytelling chops, with the song framing the internal battle between doing what you know you should, versus acting impulsively. “Behave” is the first track from Michael’s forthcoming Untitled EP, out later this year.Starting today, the video for “Behave” will be available via Apple Music here http://hyperurl.co/BehaveAppleMusic.
CMT will premiere Jaden Michaels’ “Behave” music video through their multi-platform promotion campaign ‘CMT Artist Discovery.’ The video will air on CMT.com and CMT Music beginning today at http://hyperurl.co/BehaveCMT, and is eligible for CMT Music’s 12-Pack Countdown, where fans vote for their favorite videos each week here: http://www.cmt.com/shows/cmt-music-12-pack-countdown/vote.
Jaden Michaels is an American born country singer, songwriter, and musician who has collaborated as a songwriter with some of music’s biggest stars including Jennifer Lopez, Demi Lovato, Armin Van Buuren Lea Michele, Quix, Carly Rae Jepsen and Smithfield. The Davenport, Iowa native, who began performing at 10 years old, simultaneously released her newest singles “Behave” and “Making Up” in October as a preview of her forthcoming debut EP. “Behave” has accumulated nearly 2 million plays across all DSP platforms and continues to garner attention with fans and media. Her music video for “Behave” marked the first time in history that Apple Music and CMT have joint-premiered a music video.