YouTube’s First-Ever “Cash Fest” with Little Big Town, Elle King, Midland and More

In celebration of the November 11 premiere of the YouTube Originals documentary The Gift: The Journey of Johnny Cash, The Johnny CashTrust and The Best Fest, in partnership with YouTube, brought fans the first-ever “Cash Fest,” an unprecedented charity concert in Nashville honoring the music of the legendary Johnny Cash. The revue-style show featured an all-star lineup performing their favorite Johnny Cash songs. Proceeds from ticket sales benefitted MusiCares®, helping musicians with critical assistance in times of need.

Little Big Town, Matt Shultz of Cage The Elephant, Perry & Etty Farrell, Elle King, Midland, Morgan Wallen, Judah & The Lion, Grace Potter, Wilder Wood, John Oates, Kari Jobe & Cody Carnes Cam, Brandon Lancaster of LANCO, Drew & Ellie Holcomb, Devin Dawson, Lucie Silvas, The Lone Bellow, Hardy, Kassi Ashton and more performed at YouTube’s first-ever “Cash Fest” on November 10 in Nashville. “The Gift” director Thom Zimny and John Carter Cash introduced the night.

In addition to the stellar Cash Fest lineup of all-stars, the event featured an incredible house band of seasoned musicians that have shared the stage with some of music’s most celebrated artists. Johnny Cash fans in the audience also received a sneak peek of the documentary, with clips playing throughout the evening ahead of its YouTube debut.

Johnny Cash fans everywhere can see the full documentary The Gift: The Journey of Johnny Cash for free on YouTube starting today and can also enjoy some of Johnny Cash’s most iconic songs by listening to “The Best of Johnny Cash” playlist on YouTube Music.  

The Gift: The Journey of Johnny Cash was created with the full cooperation of the Cash estate and rich in recently discovered archival materials, brings Cash the man out from behind the legend. Taking the remarkable Folsom Prison recording as a central motif and featuring interviews with family and celebrated collaborators, the 90-minute documentary from Emmy Award-winning director Thom Zimny (Elvis Presley: The Searcher, Springsteen on Broadway) explores the artistic victories, the personal tragedies, the struggles with addiction, and the spiritual pursuits that colored Johnny Cash‘s life. The documentary, which was nominated for a 2019 IDA Documentary Award, will be available for free on YouTube Originals on November 11.

The Gift: The Journey of Johnny Cash is directed by Thom Zimny and produced by Thom Zimny, Glen Zipper, Sean Stuart and Jillian Apfelbaum. Frank Marshall, Ryan Suffern, Jeff Pollack, John Carter Cash, Josh Matas, Dan Friedkin, Bradley Thomas, Ryan Friedkin and Jasmine Daghighian serve as executive producers. The documentary is an Imperative Entertainment and Kennedy/Marshall production in association with Sutter Road Picture Company and The John R Cash Trust. The original composition for this project was composed and performed by Mike McCready. The documentary originally made its debut in March at the SXSW Film Festival and also screened recently at the 50th Annual Nashville Film Festival and the Telluride Film Festival as part of the event’s Backlot Series. The Gift: The Journey Of Johnny Cash: Original Score Music From A Film By Thom Zimny, will be released in November by Legacy Recordings, a division of Sony Music Entertainment.

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